Superheroes of Marketing
Discover how Flo from Progressive and DC superheroes are reshaping marketing strategies for European brands through narrative-driven engagement.
Amazon’s Expanding DSP Strategy Is Unmissable for European Advertisers
Unlock Amazon DSP's power in Europe. Enhance strategy, reach, and targeting precision, staying competitive in the evolving digital landscape.
Points of Growth Opens New Conversations in Adtech
Unlock adtech insights with 'Points of Growth'. Discover trends shaping European digital advertising & stay competitive in a dynamic market.
Social Media’s Impact on Quality Journalism
Explore how social media alters journalism and impacts advertisers in Europe, stressing the need for strong brand-media partnerships.
WPP Media’s New Identity and Its Impact on European Advertisers
Discover how WPP Media's transformation enhances EU advertising with agility, AI-driven insights, and unified media strategies.
Driving Brand Engagement Through Iconic Collaborations
Discover how to leverage partnerships like IndyCar & Macy's to enhance brand narrative and connect with audiences across Europe.
Rethinking Journalism in the Social Media Era
Discover why quality journalism is crucial for European advertisers in the social media era. Prioritize integrity and trust in your media partnerships.
Brands Need a North Star
Anchor your brand strategy with a guiding principle to boost integrity, consumer trust, and market success in Europe's complex landscape.
MSNBC’s Success Holds Lessons for European Advertisers
Learn how European advertisers can boost engagement using insights from MSNBC's top-rated show success.
Evolving Paid Search in the Era of AI Overviews
Leverage AI in paid search to boost engagement and stay competitive in the evolving European digital landscape.