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Winning Hearts at the Women’s Euro 2025

Winning Hearts at the Women’s Euro 2025

AdEdge Europe Editorial TeamJul 2, 20253 min read

Discover how brands engage audiences at Women’s Euro 2025, focusing on storytelling, inclusivity, and authentic connections in European advertising.

Heineken’s Data-Driven Approach to Representation in Advertising

AdEdge Europe Editorial TeamJun 8, 20253 min read
Heineken’s Data-Driven Approach to Representation in Advertising

Learn how Heineken uses data to enhance ad diversity and boost engagement, revolutionizing European brand strategy with strategic inclusivity.

Mobile Marketing Mastery 2025

AdEdge Europe Editorial TeamJun 7, 20253 min read
Mobile Marketing Mastery 2025

Discover key insights from MAU Vegas 2025 to boost your European mobile marketing strategy with AI and localization.

Social Media’s Toll on Journalism Demands Strategic Advertising Response

AdEdge Europe Editorial TeamJun 6, 20253 min read
Social Media’s Toll on Journalism Demands Strategic Advertising Response

Align your brand with reputable journalism for trust and engagement. Navigate Europe’s media landscape with strategic ad placements in quality content.

E45’s Grand Prix Victory Signals a New Era for Authentic Marketing

AdEdge Europe Editorial TeamJun 5, 20253 min read
E45’s Grand Prix Victory Signals a New Era for Authentic Marketing

E45 wins with authentic marketing, setting a new standard for inclusivity and consumer connection in Europe. Discover their award-winning strategy.

WPP Unveils Pioneering Marketing Model

AdEdge Europe Editorial TeamJun 4, 20253 min read
WPP Unveils Pioneering Marketing Model

Discover WPP’s Open Intelligence for targeted, data-driven marketing in Europe. Boost ROI with ethical data use and consumer insights.

Superheroes of Marketing

AdEdge Europe Editorial TeamJun 3, 20253 min read
Superheroes of Marketing

Discover how Flo from Progressive and DC superheroes are reshaping marketing strategies for European brands through narrative-driven engagement.

Cannes Lions Unleashed

Cannes Lions Unleashed

AdEdge Europe Editorial TeamJun 16, 20254 min read

Discover Cannes Lions 2023 insights on authenticity, AI, and the future of European advertising with purpose-driven campaigns.

Navigating Europe’s Complex Job Market: A Strategic Guide for Advertisers

Navigating Europe’s Complex Job Market: A Strategic Guide for Advertisers

AdEdge Europe Editorial TeamJun 15, 20253 min read

Master Europe’s ad job market: Balance AI, innovation, and agency ties for top talent amid budget cuts and tech shifts.

AI Reshapes the App Growth Landscape

AI Reshapes the App Growth Landscape

AdEdge Europe Editorial TeamJun 14, 20253 min read

Discover how AI reshapes app growth in Europe, challenging advertisers to adapt and thrive in a rapidly evolving digital landscape.

Social Media Noise vs Quality Journalism

Social Media Noise vs Quality Journalism

AdEdge Europe Editorial TeamJun 13, 20253 min read

European advertisers can enhance brand integrity by aligning with respected journalism amidst social media noise. Discover strategic insights here.

Brand Guardianship as the New C-Suite Imperative

Brand Guardianship as the New C-Suite Imperative

AdEdge Europe Editorial TeamJun 12, 20254 min read

CMOs emerge as key strategists safeguarding brand reputation amidst trust challenges. Learn how this shift impacts European advertisers.

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