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Coca-Cola’s Literary Elegance

AdEdge Europe Editorial TeamApr 10, 20253 min read
Coca-Cola’s Literary Elegance

Discover Coca-Cola’s elegant campaign, blending nostalgia and literature to create deep consumer connections in a noisy digital world.

The Future of Brand Strategy in Europe

AdEdge Europe Editorial TeamApr 10, 20253 min read
The Future of Brand Strategy in Europe

Unlock Europe’s brand potential with insights on blending data and creativity for substantial impact. Learn from Sky’s innovative approach.

New EU Rules Shape Food Marketing Trends

AdEdge Europe Editorial TeamApr 9, 20253 min read
Adapt to new EU food marketing laws. Embrace healthier trends and secure your brand's future with innovative, consumer-focused strategies.

Adapt to new EU food marketing laws. Embrace healthier trends and secure your brand’s future with innovative, consumer-focused strategies.

Self-Expression Cleans Up in European Advertising

AdEdge Europe Editorial TeamApr 8, 20253 min read
Self-Expression Cleans Up in European Advertising

Discover how Scotch-Brite’s campaign redefines cleaning as self-expression, boosting engagement with cross-platform storytelling and authentic influencers.

WPP Expands AI Arsenal with Infosum Acquisition

AdEdge Europe Editorial TeamApr 8, 20253 min read
WPP Expands AI Arsenal with Infosum Acquisition

Explore WPP’s Infosum acquisition, empowering EU advertisers with AI-driven data solutions for privacy and enhanced consumer engagement.

OpenAI Moves In on Europe’s AI Future

AdEdge Europe Editorial TeamApr 8, 20254 min read
OpenAI Moves In on Europe’s AI Future

Discover how WPP’s Infosum acquisition enhances AI-driven data strategies, tackling privacy challenges for European marketers.

AVOW Paves New Growth Paths for Fintech App Marketers

AVOW Paves New Growth Paths for Fintech App Marketers

AdEdge Europe Editorial TeamApr 12, 20253 min read

Discover AVOW’s OEM advertising strategy for fintech apps to bypass ad saturation, connect with mobile users, and maximize ROI efficiently.

Coca-Cola’s Literary Elegance

Coca-Cola’s Literary Elegance

AdEdge Europe Editorial TeamApr 10, 20253 min read

Discover Coca-Cola’s elegant campaign, blending nostalgia and literature to create deep consumer connections in a noisy digital world.

The Future of Brand Strategy in Europe

The Future of Brand Strategy in Europe

AdEdge Europe Editorial TeamApr 10, 20253 min read

Unlock Europe’s brand potential with insights on blending data and creativity for substantial impact. Learn from Sky’s innovative approach.

Adapt to new EU food marketing laws. Embrace healthier trends and secure your brand's future with innovative, consumer-focused strategies.

New EU Rules Shape Food Marketing Trends

AdEdge Europe Editorial TeamApr 9, 20253 min read

Adapt to new EU food marketing laws. Embrace healthier trends and secure your brand’s future with innovative, consumer-focused strategies.

Self-Expression Cleans Up in European Advertising

Self-Expression Cleans Up in European Advertising

AdEdge Europe Editorial TeamApr 8, 20253 min read

Discover how Scotch-Brite’s campaign redefines cleaning as self-expression, boosting engagement with cross-platform storytelling and authentic influencers.

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