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AI Reshapes the App Growth Landscape

AI Reshapes the App Growth Landscape

AdEdge Europe Editorial TeamJun 14, 20253 min read

Discover how AI reshapes app growth in Europe, challenging advertisers to adapt and thrive in a rapidly evolving digital landscape.

WPP Streamlines Structure to Boost Efficiency

AdEdge Europe Editorial TeamMay 7, 20253 min read
WPP Streamlines Structure to Boost Efficiency

WPP streamlines operations in Europe, enhancing ROI and campaign agility for advertisers with a new, integrated service model.

Comcast’s Evolving Self-Service Platform Redefines TV Advertising

AdEdge Europe Editorial TeamMay 6, 20253 min read
Comcast’s Evolving Self-Service Platform Redefines TV Advertising

Discover how Comcast’s self-service platform offers European advertisers unmatched agility and reach in TV advertising. Learn more today.

Retail Titans Align Power to Revolutionize Advertising

AdEdge Europe Editorial TeamMay 5, 20253 min read
Retail Titans Align Power to Revolutionize Advertising

Discover how Walmart’s data boosts targeted TV ads with Vizio. Redefine precision marketing in Europe with this powerful alliance.

European Advertisers Poised for a Privacy Revolution

AdEdge Europe Editorial TeamMay 4, 20254 min read
European Advertisers Poised for a Privacy Revolution

Google’s Privacy Sandbox transforms EU advertising, prioritizing privacy and innovation in a cookie-less future.

Connecting European Brands to the Global App Ecosystem

AdEdge Europe Editorial TeamMay 3, 20253 min read
Connecting European Brands to the Global App Ecosystem

Join European brands at MAU Vegas 2025 for AI-driven app insights and transformative global partnerships. Elevate your mobile marketing strategies!

Social Media’s Echo Chamber Challenges Quality Journalism

AdEdge Europe Editorial TeamMay 1, 20253 min read
Social Media’s Echo Chamber Challenges Quality Journalism

Discover how social media affects journalism and what advertisers can do to maintain integrity and brand safety in a digital world.

MSNBC’s Success Holds Lessons for European Advertisers

MSNBC’s Success Holds Lessons for European Advertisers

AdEdge Europe Editorial TeamMay 19, 20253 min read

Learn how European advertisers can boost engagement using insights from MSNBC’s top-rated show success.

Evolving Paid Search in the Era of AI Overviews

Evolving Paid Search in the Era of AI Overviews

AdEdge Europe Editorial TeamMay 18, 20253 min read

Leverage AI in paid search to boost engagement and stay competitive in the evolving European digital landscape.

European Marketers Gear Up for MAU Vegas 2025

European Marketers Gear Up for MAU Vegas 2025

AdEdge Europe Editorial TeamMay 17, 20253 min read

Discover insights and forge partnerships at MAU Vegas 2025, essential for European advertisers eyeing mobile market growth.

Defending Quality Journalism in the Age of Social Media

Defending Quality Journalism in the Age of Social Media

AdEdge Europe Editorial TeamMay 16, 20253 min read

Align with quality journalism to enhance brand trust in EU’s digital age. Partner with reputable media and stand out in a cluttered online market.

Cracking the Gen Z Code in Marketing

Cracking the Gen Z Code in Marketing

AdEdge Europe Editorial TeamMay 15, 20253 min read

Unlock Gen Z’s potential: Embrace authenticity and foster community-driven content to stay relevant and captivate this powerful demographic.

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