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Driving Brand Engagement Through Iconic Collaborations

AdEdge Europe Editorial TeamMay 26, 20253 min read
Driving Brand Engagement Through Iconic Collaborations

Discover how to leverage partnerships like IndyCar & Macy’s to enhance brand narrative and connect with audiences across Europe.

TJX Defies Economic Turbulence with Strategic Resilience

AdEdge Europe Editorial TeamMay 25, 20253 min read
TJX Defies Economic Turbulence with Strategic Resilience

Discover how TJX’s agile strategy defies economic woes, offering lessons in resilience for European marketers and brands.

Navigating App Growth in a Competitive Landscape

AdEdge Europe Editorial TeamMay 24, 20253 min read
Navigating App Growth in a Competitive Landscape

Unlock app success with retention-focused strategies and data-driven insights. Learn from Flo Health’s journey to boost engagement and growth.

Rethinking Journalism in the Social Media Era

AdEdge Europe Editorial TeamMay 23, 20253 min read
Rethinking Journalism in the Social Media Era

Discover why quality journalism is crucial for European advertisers in the social media era. Prioritize integrity and trust in your media partnerships.

Publicis Acquires Captiv8 to Dominate Influencer Marketing

AdEdge Europe Editorial TeamMay 22, 20253 min read
Publicis Acquires Captiv8 to Dominate Influencer Marketing

Publicis empowers European advertisers with Captiv8’s vast influencer network and data insights for unmatched digital marketing success.

Brands Need a North Star

AdEdge Europe Editorial TeamMay 21, 20253 min read
Brands Need a North Star

Anchor your brand strategy with a guiding principle to boost integrity, consumer trust, and market success in Europe’s complex landscape.

E45’s Grand Prix Victory Signals a New Era for Authentic Marketing

E45’s Grand Prix Victory Signals a New Era for Authentic Marketing

AdEdge Europe Editorial TeamJun 5, 20253 min read

E45 wins with authentic marketing, setting a new standard for inclusivity and consumer connection in Europe. Discover their award-winning strategy.

WPP Unveils Pioneering Marketing Model

WPP Unveils Pioneering Marketing Model

AdEdge Europe Editorial TeamJun 4, 20253 min read

Discover WPP’s Open Intelligence for targeted, data-driven marketing in Europe. Boost ROI with ethical data use and consumer insights.

Superheroes of Marketing

Superheroes of Marketing

AdEdge Europe Editorial TeamJun 3, 20253 min read

Discover how Flo from Progressive and DC superheroes are reshaping marketing strategies for European brands through narrative-driven engagement.

Facts Over Fiction in European Marketing

Facts Over Fiction in European Marketing

AdEdge Europe Editorial TeamJun 2, 20253 min read

Boost trust with fact-based marketing in Europe. Embrace truth to meet regulations and enhance brand loyalty.

Amazon’s Expanding DSP Strategy Is Unmissable for European Advertisers

Amazon’s Expanding DSP Strategy Is Unmissable for European Advertisers

AdEdge Europe Editorial TeamJun 1, 20253 min read

Unlock Amazon DSP’s power in Europe. Enhance strategy, reach, and targeting precision, staying competitive in the evolving digital landscape.

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