Navigating Social Media’s Disruption to Journalism
Discover how advertisers can thrive by aligning with reputable media amid the social media disruption to journalism.
Taylor Swift’s New Album Sparks Marketing Gold Rush
Unlock marketing potential with Taylor Swift's new album. Engage audiences through storytelling and authentic brand alignment in Europe.
Brands Leveraging Authenticity in Marketing Success
Discover Archer's 90% sales surge through authentic branding. Embrace transparency for standout success in today's European market.
Perplexity’s European Conundrum: Navigating Growth Amid Legal Hurdles
Discover Perplexity's expansion into EU ads, balancing growth with GDPR compliance. Navigate risks and opportunities in Europe's digital market.
Books That Transform European Advertising Minds
Discover how reading transforms strategic thinking in Europe's ad industry, enhancing creativity and cultural connection among top marketers.
Social Media’s Impact on Journalism: A Wake-Up Call for Advertisers
Advertisers face challenges as social media shifts journalism's focus. Align with quality platforms to maintain brand trust in the digital age.
Cracker Barrel’s Rebrand Fallout and Lessons for European Marketers
Discover Cracker Barrel's rebrand missteps and learn how European marketers can balance tradition and modernity.
Seamus Higgins Joins AKQA London as ECD Sparking Strategic Opportunity
Seamus Higgins joins AKQA as ECD, bringing innovation to European advertising. Discover how his leadership will transform brand strategies.
CarMax’s Bold Rebrand Signals a Shift in Consumer Expectations
Learn from CarMax’s rebrand and omnichannel strategy to meet evolving European consumer expectations today.
Dominating the Ratings: What Advertisers Can Learn
Unlock audience engagement with insights from Fox News' top ratings. Learn effective strategies for European advertisers seeking deeper connections.